Bill Halldin
President
Bill brings a wealth of experience to clients who need clear advice on critical communications issues. Drawing on a 25-year background in corporate and government public relations as well as journalism, he specializes in media relations consulting for corporations and government agencies. Bill helps clients communicate often-complicated information clearly and effectively to the media.
Before launching a public relations firm in 1999, Bill worked for nearly eight years as a journalist, including serving as State Capitol Bureau Chief for The Tampa Tribune, four years in government public relations for a state attorney general and lieutenant governor, and two years for Merrill Lynch & Company. Since launching a public relations firm, Bill has worked with government agencies, associations and large corporations to manage media issues – both proactive media relations and managing sensitive legal and regulatory issues.
In addition, Bill is an active member of the community. He currently sits on the board of directors for the Sacramento Hispanic Chamber of Commerce. He has served as an adjunct professor of communications studies at California State University, Sacramento, and chaired the Rocklin Area Chamber of Commerce, Sierra College Foundation and the William Jessup University Community Relations Council.
Bill earned a Bachelor’s degree in journalism from Northwestern University in 1984 and a Master’s in Business Administration with a marketing focus from Yale University in 1991.









